Posted in Print Advertising

How To Tell If Your Reverse Mortgage Advertising Is Working Or Not

One of the things I always hated about advertising in general was not knowing if my advertisement, direct mail piece, radio ad, insert, post card or any other type of marketing and advertising was working…

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Posted in Print Advertising

Reverse Mortgage Marketing – Newspaper Column

One of the key parts to marketing is using the right media. While many people and businesses are getting out of using print media such as newspapers. The reality is that for loan officers that…

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