Month: February 2016
Posted in Print Advertising
Reverse Mortgage Marketing – Newspaper Column
One of the key parts to marketing is using the right media. While many people and businesses are getting out of using print media such as newspapers. The reality is that for loan officers that…
Posted in Direct Mail
17% Response Rate On Reverse Mortgage Refinance Letter
I love direct mail when it is done right. There can be a massive response to direct mail when it is done right. There can be a massive amount of money made when it is…